Leila Serhan currently serves as Senior Vice President and Group Country Manager for the North Africa, Levant and Pakistan (NALP) region – a region which serves 15 countries from five regional offices. In this role, Leila and her team are focused on driving Visa’s business growth in the region with key clients and partners from financial institutions, partners, and government in support of Visa’s mission to help individuals, businesses, and economies to thrive. In support of national digitization agendas, Leila and her team are committed to making Visa a partner of choice, while unlocking growth opportunities for new and existing clients and partners across the NALP region.

Leila brings more than two decades experience of leadership positions, including 20 years gained at Microsoft prior to joining Visa where she led Microsoft’s public sector business across the Gulf region, and previously served as General Manager for its operations across North Africa, East Med and Pakistan. She has held roles spanning country management, finance and marketing and has driven public and private sector digital transformation initiatives in finance, government and education. Leila is a strong advocate for women’s empowerment, founding and currently serving as President for the Women in IT Association in Lebanon. She is also an active Business Angel supporting startups in the region to realize their potential.

Leila holds a bachelor’s degree in Business Administration from the American University of Beirut.