About the Conference
WiB Conference
The WiB Conference is a dynamic convergence of minds, experiences, and insights. It targets businesswomen, entrepreneurs, and future leaders who share a collective vision of progress.
The objective of the conference, which will take place in Tunis on 30.11.2023 and 01.12.2023, is to support our network members to grow their businesses in a sustainable way using the new available technologies to create new opportunities nationally or internationally. The event will focus on addressing challenges, capitalizing on opportunities, sharing best practices, and tools through a variety of discussions, and exploring ways to improve and make the most of the WiB network.
The overall objective of the WiB conference is to present at the following three tracks how digital technologies, and sustainable business models can lead to creating new business opportunities and growth.
- Digital Transformation:
The goal is to equip women entrepreneurs with the skills and knowledge to effectively digitize their small businesses, introduce them to technology, and guide them in utilizing digital tools for growth and enhancing competitiveness in the digital marketplace.
- Sustainability: Another pivotal goal is to empower women entrepreneurs with tools to modernize their businesses and be able to know how to effectively use them to enhance their business sustainability and therefore drive growth. This will help them for marketing purposes, for example.
- New Opportunities: Women-led Businesses will be able to identify new opportunities, emerging trends, and market gaps through best practices and examples of other Women-led Businesses. The goal is to foster a spirit of entrepreneurship and inspire them to unlock their full growth potential.
Program & Links to the Sessions
Conference Speakers

Agrifood
Dr. Yomna El Sheridy
Founder of Special Foods Industries International

ICT
Leila Belkhiria Jaber
Founder of Stelfair Tunisia

AUTOMATION INDUSTRY
Cynthia Haddad Abou Khater
Co-owner at Technica International

ACCOUNTING AND FINANCE
Farida Guerfi
Founder of MSL Council

ACCOUNTING AND FINANCE
Melanie Kell
CEO of Kell Outsourcing GmbH

GENDER EQUALITY & INCLUSION
Bassant Helmi
Founder and CEO of Global Project Partners

Legal and Financial Translation
Elizabeth Lehnich
Founder of discover legal GmbH

Finance
Lara Macaron
Founder of Visions

Tourism
Eman El Garhi
Director and Co-Owner of Logaina Sharm Resort

Publishing
Nora Bouzida
Director of Samar edition

Digital Economy
Amel Saidane
President of TunisianStartUps

TRANSPORT AND LOGISTICS
Yusr Sabra
Co-founder of Wakilni

HANDICRAFTS AND ACCESSORIES
Passant Saied
Founder & CEO of PAF dolls

ICT
Nassima Berayah
Co-Founder of MAGMA Business Accelerator

BUSINESS CONSULTING AND TRAINING
Aida Beji Kallel
Founder of Insight

Law
Pamela Stenzel
Board Advisor and Intercultural Trainer

Marketing
Martina Cleven
Founder of Planungsbüro für Markenentwicklung GmbH

BUSINESS COACH
Caroline Fattal
Board member of Fattal Group

STRATEGIC PLANNING AND SUSTAINABLE DEVELOPMENT
Ghada Hammouda
Chief Sustainability & Marketing Officer at Qalaa Holdings

COMMUNICATION AND STRATEGY
Nedra Razgallah
Strategy and Communication expert

BANKING & FINANCIAL SERVICES
Dina Youssef
Vice Chairman & shareholder at Rowad for Securities Bokerage

ORGANIZATIONAL CHANGE AND STRATEGIC MANAGEMENT
Ghada Howaidy
Associate Dean at the American University in Cairo

COSMETICS
Sabine Quaritsch
Co-Founder of The Dufte Welt Quaritsch GmbH

COACHING AND TRAINING
Jean Elsner
Founder of JETS International

RECRUITMENT
Samaa Sabry
Managing Director of Hit Rate

HUMAN RESOURCES
Azza Abdel Wahab
HR Director of GV Investment Group

DIGITAL MARKETING
Kristin Reinbach
CEO of OVERW8

COMPUTER AND SOFTWARE ENGINEERING
Hoda Mansour
Managing Director, SAP Egypt

SOFTWARE ENGINEERING
Olga Mordvinova
Founder & CEO of incontext.technology GmbH

ENVIRONMENT HEALTH AND SAFETY
Lylia Bahmed
Executive Director of C.I.N.E.S

Telecommunication
Zakie Karam
Co-founder & general manager of DON TELECOM

BUSINESS CONSULTANCY
Cornelia Jahnel
Founder of COM3consult

WOMEN EMPOWERMENT
Caroline Brummelhuis
Chapter Head of TheNextWomenTunisie

FINANCE AND INVESTMENT
Salwa Anwar
CEO of Finvest

Health
Ines Blagui
Founder of BLB Pharma

LOCALIZATION
Manal Amin
CEO and Founder of Arabize

Art and Culture
Elham Khattab
Founder and Director of Out of the Circle Organisation

Art and Culture
Yara Mekawei
Artist and scholar

Women Empowerment
Martina Ziebell
CEO MENA Business Gmbh
WiB conference Partners







